
Samsung Brings Galaxy Ecosystem Into Everyday Eyewear
Manal Saleh
Developed with Gentle Monster and Warby
Parker, intelligent eyewear becomes part of the user’s personal style
Riyadh – July 22,
2026 – Samsung Electronics Co., Ltd. today introduced its
intelligent eyewear at Galaxy Unpacked in London. Building on the concepts announced at the latest Google
I/O, the new designs were developed with global eyewear brands, Gentle Monster
and Warby Parker. The intelligent eyewear shows how the Galaxy ecosystem can
move beyond the mobile phone and into eyewear that supports daily routines,
work, travel and hands-free moments.
What’s
New:
·
Designed for everyday
use, the eyewear pairs a lightweight frame and slim profile with the durability
and comfort needed for daily wear.
·
Developed in
collaboration with Gentle Monster and Warby Parker, the eyewear reflects each
brand's expertise in design, offering a range of frame styles, colors and lens
options to suit different preferences and lifestyles.
“As agentic AI reshapes mobile experiences, the next
step is to make those experiences more intuitive and responsive to each user’s
context,” said Won-Joon Choi, Chief Operating Officer of the Mobile eXperience
(MX) Business at Samsung Electronics. “Intelligent eyewear creates a new point
of interaction, bringing more personalized AI assistance naturally into the
moments that make up everyday life.”
Why it Matters
As AI enters an agentic era, the question is no longer only how
intelligent it becomes, but where and how that intelligence meets people. Mobile
phones remain at the center of connected experiences, while devices across the
Galaxy ecosystem add context to different moments of daily life. Intelligent
eyewear represents that next step, bringing AI closer to people as they move,
work, communicate and explore, without requiring every interaction to begin
with a screen.
Built for these moments, intelligent eyewear brings AI directly into the
user’s line of sight, providing timely information and assistance while
allowing them to stay engaged with the people, places and tasks around them.
Clear controls and safeguards support responsible and secure use, while
hands-free access delivers assistance naturally without requiring users to stop
what they are doing or turn to another screen.
New Intelligent
Eyewear Experience
Designed for everyday wear, the eyewear combines a lightweight frame,
slim profile and battery performance, offering up to nine hours on a single
charge with up to seven additional full charges from the charging case.[1]
A built-in camera brings visual context into the AI experience, while
Snapdragon® AR1 Gen1[2]
Platform supports the AI performance designed for real-time assistance, with touch
interaction, connectivity, power efficiency and thermal management optimized
within the eyewear’s compact frame.
As a hands-free extension of the Galaxy experience, the device lets users
stay focused on the moment. Built in partnership with Google, it brings Gemini
into a familiar wearable form factor, making interaction feel more natural,
immediate and intuitive.
"Google and Samsung have a shared vision to bring helpful and
context-aware intelligence into everyday life,” said Sameer Samat, President of
Android Ecosystem at Google. “Built on the Android XR platform, the intelligent
eyewear blends world-class designs with Gemini’s advanced assistance that
naturally responds to what you see, delivering all-day, hands-free help. We’re
excited to continue this momentum and bring this experience to people soon.”
Key experiences include:
·
Staying
in the moment: The device can help
summarize long messages, read key information aloud, support live translation
and allow users to control the experience with simple voice or gesture
interactions through connected devices.[3]
·
Capturing
context: When prompted, the eyewear can capture what
the user is seeing, such as a whiteboard or meeting discussion, organize key
information in Notes, and make it easier to review, share and follow-up on
later.[4]
·
Real-time interaction: Users can ask for guidance based on their location, such as finding a
route, setting a destination or understanding what is around them, while live
translation can support communication in another language.[5]
·
Context-aware assistance: The device can support more useful follow-up interactions by
understanding the user’s current context and connecting relevant information
across tasks, helping users continue where they left off with less repetition.[6]
·
Live visual sharing: Users can share what they are seeing during a call or record their own
point of view, making communication more immediate while keeping their hands
free.[7]
A More Personal Approach to Eyewear
Eyewear is both a functional product and a personal style statement.
Samsung worked with Gentle Monster and Warby Parker to create intelligent
eyewear that balances thoughtful design, comfort and everyday wearability. By
combining Samsung’s hardware craftsmanship with each brand’s distinctive design
approach, the collaboration offers a broader range of styles to suit different
preferences, lifestyles and occasions.
At the Unpacked, Samsung introduced two distinct designs by: Gentle
Monster and Warby Parker.
The Gentle Monster edition features a slim frame in black, pairing a
straight upper rim with softly rounded lower edges to create a refined and
fashion-forward silhouette. The Warby Parker style features a subtly upswept
brow line in a rich brown hue, creating a refined, versatile shape perfect for
everyday settings.
Throughout the design process, Samsung worked closely with the eyewear
partners to refine key fit points such as the forehead and ears. These insights
helped shape the final designs with enhanced comfort and everyday wearability.
Fit considerations were tailored to each model, alongside durability and
reliable performance.
About Samsung Electronics Co., Ltd.
Samsung
inspires the world and shapes the future with transformative ideas and
technologies. The company is redefining the worlds of TVs, digital signage,
smartphones, wearables, tablets, home appliances and network systems, as well
as memory, system LSI and foundry. Samsung is also advancing medical imaging
technologies, HVAC solutions and robotics, while creating innovative automotive
and audio products through Harman. With its SmartThings ecosystem, open
collaboration with partners, and integration of AI across its portfolio,
Samsung delivers a seamless and intelligent connected experience. For the
latest news, please visit the Samsung Newsroom at news.samsung.com.
[1] Battery
life varies by network environment, features and apps used, device settings,
the number of times charged, and may other factors.
[2]
Snapdragon is a trademark or registered trademark of Qualcomm
Incorporated. Snapdragon and Snapdragon branded products are products of
Qualcomm Technologies, Inc. and/or its subsidiaries.
[3] Feature availability may require
a network connection, compatible Galaxy device or supported app. Gesture
interactions are only provided through Watch9.
[4] Feature availability and
supported workflows may vary. Samsung Notes integration and related actions may
require compatible Samsung services and devices.
[5] Translation and
navigation-related experiences may vary by language, region, app, service
provider and network environment.
[6] Contextual and
history-based experiences may require user permission, supported apps and
compatible services.
[7] Live visual sharing and
recording features may vary by app, service, market and applicable laws or
consent requirements.




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