
63% of Saudi Organizations Set to Launch Automation Strategies Within a Year, Signaling Strong Progress in AI Adoption
Manal Saleh
Riyadh, Kingdom of Saudi
Arabia – December 16, 2025 – Organizations across Saudi Arabia are rapidly approaching an
exciting inflection point in their adoption of AI and automation, with
63% planning to implement a formal automation strategy within the next 7–12
months. According to new research* from Nintex, the global
leader in agentic business orchestration, this momentum reflects the Kingdom’s
continued progress toward the digital transformation ambitions outlined in
Vision 2030.
The findings, drawn from
a survey of more
than 500 Saudi organizations with over 250 employees, show widespread enthusiasm for
harnessing AI and automation. While many organizations are still in the early
stages of their journey, 28% remain in the exploratory stage, others
(26%) have already automated processes across multiple business areas,
demonstrating meaningful progress and a strong foundation for future growth.
“Saudi businesses clearly
recognize the value of AI and automation, and the level of ambition across the
Kingdom is impressive,” said Samir
Akel, Regional Vice President at Nintex. “The appetite is there,
the commitment is there, and the progress is real. The next step is ensuring
the right conditions, skills, talent, time, and robust process foundations are
in place to maintain this upward momentum and unlock even greater impact at
scale.”
Half of respondents
reported that AI and automation are now being designed together from the outset, signaling growing strategic
maturity. While 29% say AI has already transformed key workflows and
26% report early-stage gains, this variation highlights the different
stages of readiness as organizations build the structures needed to scale AI
effectively.
The top motivations for
adopting automation in Saudi Arabia focus on enhancing quality, performance,
and resilience. Efficiency leads the agenda, with more than half of
those surveyed (53%) seeking to reduce manual work. Nearly half
(47%) prioritize improved process visibility and reporting, and the same
proportion highlight cost optimization as a strategic benefit that complements
broader operational improvements.
Saudi organizations also
recognize the importance of sequencing and structure in digital transformation.
A significant majority (86%) believe automation is an essential first step
before applying AI to business processes, and more than six in 10 (62%) say
that combining AI and automation delivers the strongest business outcomes. This
reinforces the value of building solid process foundations to fully realize the
benefits of advanced AI.
“Organizations in Saudi
Arabia are not looking for quick wins,” Akel added. “They are
pursuing sustainable, enterprise-wide transformation aligned with Vision 2030.
Achieving this requires a structured approach, strong internal alignment, and
the right partners to help scale responsibly and confidently.”
To view the full survey
results, please click here.


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