Abdul Latif Jameel Electronics Strengthens Its B2B Capabilities through a Strategic Partnership with Hisense Commercial Display

Manal Saleh 

This partnership comes as part of Abdul Latif Jameel Electronics’ strategy to reinforce its position as a trusted partner for organizations

Jeddah, Saudi Arabia – 21 May 2026 - Abdul Latif Jameel Electronics has announced the signing of a strategic partnership agreement with Hisense Commercial Display to expand its B2B solutions portfolio and strengthen its presence in Saudi Arabia’s commercial technology sector.

The agreement was signed at Abdul Latif Jameel Electronics’ head office in Jeddah, marking an important step in the company’s efforts to enhance its capabilities in business solutions and deliver integrated technology offerings that meet the evolving needs of organizations across the Kingdom. The partnership will support the expansion of commercial display solutions and smart business technologies across key sectors including retail, corporate, hospitality, education, and government.

This partnership comes as part of Abdul Latif Jameel Electronics’ strategy to reinforce its position as a trusted partner for organizations seeking reliable, world-class, all-inclusive technology solutions under one roof. It also opens new opportunities to explore market expansion strategies and unlock growth across Saudi Arabia’s B2B landscape.

Mr. Mohammed Dbouk, Managing Director of Abdul Latif Jameel Electronics, said: “Partnering with Hisense Commercial Display is a pivotal step in expanding our B2B footprint across Saudi Arabia. At Abdul Latif Jameel Electronics, our goal is to be the definitive, trusted partner for entities seeking stable, world-class, all-inclusive technology solutions under one roof.”

Through this partnership, Abdul Latif Jameel Electronics will leverage its local market expertise and commercial network to support the wider deployment of Hisense Commercial Display solutions in Saudi Arabia. The collaboration will enable businesses and organizations to adopt customized technologies that enhance customer engagement, improve visual communication, and create smarter, more agile business environments.

Businesses, corporate partners, and organizations interested in advanced commercial display and smart business solutions are encouraged to connect with Abdul Latif Jameel Electronics at projects-alje@alj.com to explore customized B2B opportunities and technology solutions across Saudi Arabia.