LG MAKES SMART HOME TECHNOLOGY FOR EVERY ROOM MORE ACCESSIBLE TO SAUDI FAMILIES

Manal Saleh

Smart Technology from LG Eases the Demands of the Modern Saudi Household

News Summary:

·        LG Electronics has launched its Mega Sale promotion in Saudi Arabia, offering savings of up to 50% on a range of its smart home products.

·        The featured products are designed to support modern Saudi households by making daily tasks and hosting guests more convenient and efficient.

·        Key innovations include the InstaView™ Refrigerator, AI-powered OLED TVs, and the all-in-one WashTower™, all of which can be controlled via the LG ThinQ app.

Riyadh, Saudi Arabia, Apr. 30, 2026 — LG Electronics (LG) is making daily life easier for families in Saudi Arabia with a range of smart home products designed to help manage busy households and host guests. To help more families experience these benefits, the company has launched its Mega Sale promotion, with savings of up to 50% on a wide range of select products.

The ability to control these devices is powered by the LG ThinQ platform. With ThinQ technology, users can connect to their appliances through a single app on their phone, allowing for capabilities such as starting the laundry from the office or checking on their refrigerator from the grocery store. This creates a more connected and convenient home experience.

The Living Room: A New Standard for Home Entertainment

The experience begins in the living room with the LG OLED evo AI TV. Powered by LG's advanced α9 AI Processor, the television is engineered to optimize both picture and sound for any type of content. The OLED technology, known for its ability to produce perfect black and accurate color, delivers an immersive, cinema-like experience.

The Kitchen: The Center of Smart Hospitality

The innovation continues in the kitchen with the LG InstaView™ Door-in-Door™ Refrigerator. This appliance enhances the kitchen with its signature glass panel that illuminates with two knocks, allowing a view inside without opening the door. This practical feature reduces cold air loss, helping to keep food fresh for longer, and brings a new level of convenience to the modern kitchen.

The Laundry Room: Intelligent and Efficient Fabric Care

Finally, LG addresses a daily chore with the LG WashTower™. This single-unit design houses a washer and dryer, but its key innovation is its intelligent operation. The built-in Artificial Intelligence Direct Drive (AI DD™) can identify fabric types to determine the best wash pattern, taking the guesswork out of laundry. The Smart Pairing™ feature then automatically sets the right drying cycle.

“LG’s approach to innovation is about creating technology with a clear purpose,” said said Jungho (Sunny) Kim, managing director of LG Electronics Saudi Arabia. “We want to show how these advancements, from an AI-powered TV to a more efficient refrigerator, can lead to a simpler and more enjoyable life at home. We are excited to make these tangible benefits more accessible to our customers in the Kingdom.”

The LG Mega Sale is available now until May 10th. To explore these innovations and learn more about the promotional offers, customers can visit the official LG Saudi Arabia website: https://www.lg.com/sa/promotions/mega-sales/