
Saudi Arabia Leads Globally in Government Trust and Optimism for Future Generations
January 27, 2026 – RIYADH – Saudi Arabia continues to
lead globally in government trust and as one of the report’s most optimistic
countries, at a time when societies are increasingly sliding into insularity,
according to the 2026 Edelman Trust Barometer.
The report shows that Saudi Arabia ranks among the least
insularly minded countries globally (64%), compared to a global average of 70
percent. Saudi Arabia is also tied for the highest rate of belief that
the next generation will be better off, with 65 percent of
respondents expressing this optimism, the highest level measured globally,
matched only by Nigeria.
Commenting on the findings, Elie Azzi, CEO of Edelman
Saudi Arabia, said: “As insularity becomes more prevalent worldwide,
Saudi Arabia’s global standing reflects comparatively higher optimism about the
future. Trust in government remains a defining strength, reinforcing confidence
in leadership and institutions and serving as a foundation for long-term
progress under Vision 2030.”
In contrast, the Barometer reveals that seven in 10
people globally are unwilling or hesitant to trust individuals who differ
from them in values, problem-solving approaches, backgrounds, or sources of
information. Insularity is most pronounced in developed markets, including Japan
(89%) and Germany (81%), exceeding the global average in the UK
(76%) and Canada (73%), and aligning with the global average in the United
States (70%). By comparison, Saudi Arabia recorded lower levels of
insularity (64%).


The report links this distinction to high levels of trust
in other institutions in Saudi Arabia, with trust in government to
do the right thing at 89 percent among the general population, and trust
in My Employer (the organization people work for) at 82 percent among
employees. Government and My Employer are also seen as performing best in
trust brokering, which is the active work of bridging divides between groups
that distrust one another. The report revealed 70 percent say the
government is doing well and 65 percent of employees say the same of
their employer, positioning both as key actors in bridging divides and
rebuilding trust.
The Barometer further finds that CEOs in Saudi Arabia are
expected to lead this trust-building process, according to 72 percent
of the general population, through publicly endorsed strategies such as consulting
people with different values and backgrounds when making decisions (73 percent)
and constructively engaging with employees who criticize the company (77
percent). Company employees — including direct supervisors and
co-workers — along with familiar local voices such as doctors, can also
play critical trust-brokering roles.
For more Saudi Arabia
findings, see the full 2026 Trust Barometer report here:
https://www.edelman.com/sa/trust/2026/trust-barometer
About the Edelman Trust Barometer
Published every
January, the report covers a range of timely and important societal indicators
of trust among business, media, government, and NGOs, shaping conversation and
setting the agenda for the year ahead.

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